Harvard Business Publishing REPORTING FOR ACCOUNTANTS

Harvard Business Publishing

REPORTING FOR ACCOUNTANTS

Management Communication: Complete Online Course


Planning Communication Exam


Please highlight the correct asnwer for each question.


1. Which of the following questions is not used for organizing thinking about a communication?










2. What does informative communication do?










3. What is persuasive communication?










4. Why is persuasion important in business?










5. You need to understand the purpose and audience before you start work on the message.










6. Understanding your audience will help you achieve the purpose of your communication.










7. Select the question that best helps a communicator understand an audience:










8. How can cognitive bias be harmful to communication?










9. Select the item that is not a bias affecting communication:










10. In business what is the most important tool for creating a persuasive message?










11. Select the evidence statement that does not help prove the conclusion:










12. Which of the following is the function of an assumption?










13. An assumption must be acceptable to the audience.










14. Is this statement an accurate assumption for the argument below:










Evidence










Conclusion


The players should be allowed to play in the upcoming season.










15. Select the statement that most accurately describes the role of emotion in communication:










16. Select the statement that best states what a writer or speaker should know about using emotion in a message:










17. Character is the audience's perception of a speaker or writer.










18. Select the statement below that best explains how communicators can use character in a message:






19. Select the organizer most appropriate for the following informative message:






An intern is preparing a report about the types of customer complaints received over the previous five years, for example, product malfunctions. The intern asks her manager for guidance on the organization of the information that would be most useful for the marketing department. What would the manager say?










20. Select the scenario in which a decision argument could be most helpful:










21. The outline below is the most logical order of elements of a decision argument:


I. Statement of Decision to be Made


II. Statement of Criteria


III. Statement of Recommendation


IV. Statement of Decision Options


V. Proof of Decision


VI. Rebuttal of Other Options


True.


False






22. What is the most important element of an evaluation argument?










23. Select the scenario in which an evaluation argument could be most helpful:










24. When a situation or outcome needs a causal explanation, a diagnostic argument is needed.










25. Select the scenario in which a diagnostic argument could be most helpful:














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